Our client SENSE foods wanted to promote their protein cricket bars. Yes, “cricket” as in insect.
So lets put our thinking caps on and brainstorm a little, shall we?
These bars are good for your health.
Good for our planet.
Good… Well they are really good actually.
But we won't preach about mindful eating and sustainable existence.
Everyone should know about that already by now.
Not giving a fu*k is very 90's