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ROHLIK.cz

the Truth about freshness

Every commercial is talking about fresh foods in the same way… The boring way. Super polished, suspiciously clean food, awfully perfect models…
Seriously, what farmer has clean hands? What a load of 🐮💩

At B&T, we all grew up on a farm (that’s a lie right there), so we decided to go against these phony carrots, smiling butchers and “Hi, I am not at all defrosted” breads.
Together with our client, online grocery store Rohlik.cz, we brought some serious disruption to the market.

We brought the truth, simplicity, and FUN!
The real fresh food!

BEHOLD!

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"Nah... We don't need the logo at the beginning of the spot."

Yes, client said that...